BeautifyYourBlog - Want to find out more about my new E-course? Join me on Periscope this week!

I have some exciting news everyone! I have been busy behind the scenes creating something very special for all of you. If you're a blogger, or have been thinking about starting a blog, this FREE course is for you!

I've spent the last few weeks creating a simple, easy to follow, 6-part course on blogging and I can't wait to share it with you.

If you've feeling a little bleugh with your online space and are looking for some inspiration, and not to mention loads of helpful tips, then you're going to love my new e-course; BeautifyYourBlog.

In this 6-part email series I'm going to be teaching you:

  1. How to build a beautiful brand around your blog
  2. How to make your blog layout really pop
  3. How to up your blog photo game
  4. How to make your most NB blog pages work hard 
  5. How to put your social media bios to work more effectively (especially Instagram!)
  6. How to use branding to create droolworthy Pinalicious photos for Pinterest

To join the course, simply enter your name and email address into the form below.

You can hang out with me and the rest of the course takers over on Twitter & Instagram (@roxyhutton) using the hashtag #BeautifyYourBlog.

Keep your eyes peeled on your inbox! The course will be going live very soon.

In the mean time, I'll be on Periscope every day this week talking all things blog. I'd love it if you joined me over there (the app is FREE to download) and if you miss me live, you can catch the replay for up to 24 hours after each scope.

BeautifyYourBlog Periscope CityGirlSearching

Click here to get the app: I hope to see you there! You can find me as @roxyhutton.

Here's to creating beautiful things together.

#TeaWithRoxy: My new LIVE weekly Periscope Series

Hello everyone!

I have been having so much fun on Periscope (click here to read the post I did last week on what Periscope is all about and how to use it to grow your blog or business). I want to share MEANINGFUL content with you guys, as opposed to just showcasing random streams of my dog and my Christmas Tree (although I will still be including a few of these as they are fun and a lot of you seem to really enjoy them). 

Incase you're new to the whole Periscope thing, Pericope is a free app (available on both IOS & Android) that allows you to live stream video footage. Not only can you live stream your own content, but you can also watch other peoples content, and share you support by giving 'hearts' while commenting & asking questions. It may seem a bit creepy and weird (and yes there are a few strange people on there) but it's a fantastic way to build engagement as well as me create real, live time relationships with people. I've met so many new blogging friends in the last 2 weeks and I can't wait to continue to engage with all of you through this exciting new platform.

TeaWithRoxy Blogging Tips Series

As a blogger and photographer, I want to do more for you than just show you the behind the scenes of my life. I want to stream useful content that helps you and gives you the inspiration you need to actually do what you've been dreaming about doing. And so, I'd like to introduce you to my new Periscope series; #TeaWithRoxy.

I want this to be a a daily series (I am going to stream at the same time, Monday to Friday) with a different theme or topic each week. That's the plan, but I will be listening to you and your feedback and that will guide me as to whether it will continue to be a daily series or perhaps a weekly series if that's what you'd prefer. I am really excited for the first week's topic, as it's going to be all about blogging!

Here is the schedule for this week, starting tomorrow (Monday 14th December). I have tried to pick a time that will work for the majority of my readers who are all over the world, but if it doesn't work for you don't worry! The great thing about Periscope is it keeps your broadcast for 24 hours, so if you miss it, you're able to go back and re-watch it.

  • Monday 14th - Blogging: Where to Begin (I'll be talking about blogging platforms and which ones I love and use)
  • Tuesday 15th - Making your blog pop (I'll be talking about what I use to make my blog graphics and some tips and tricks to help you create yours)
  • Wednesday 16th - Pro Tips (I'll be sharing with you some of the favourite tools that I use to make my blogging life a lot easier)
  • Thursday 17th - Make or Break (I'll be talking about your 'About' page and why you need one, as well as how to make yours awesome!)
  • Friday 18th - Q & A (I'll be wrapping up the series as well as answering any questions you may have about blogging)

If this sounds like something you'd like to be a part of, all you have to do it download the app (it's FREE!), make a quick profile (you don't have to get too fancy with this, but try and include profile photo so I can see who you are) and then find and follow me @ROXYHUTTON. As soon as you follow me you'll get a notification of when I go live so you know when to pop on and start watching.

Citygirlsearching Persicope Roxy Hutton Blogging Tips

Like I said before, you'll be able to watch the replay for up to 24 hours after I have broadcast the stream, so don't worry if you can't make the time slot. 

I am so excited to have you all be a part of this series, and I can't wait to help you take your blog to the next level. Come and join an exciting community of likeminded people who want you to succeed with your goals. 

Want to make sure you never miss out on blogging or photography posts and freebies? Then make sure you subscribe to my Blogging & Photography email list by clicking the image below:

Periscope & Blogging: Using Periscope to Grow your Blog

how to use periscope and using periscope to grow you blog

Hello. My name is Roxy, and I'm a Periscope addict.

I downloaded the live streaming app on Sunday night, and feel rather sheepish to say I have put myself out there, in live time, at least twice a day. It's only Wednesday and the fact that I have 11 broadcasts in 4 days is rather crazy. I had no idea that it would be so addictive, and SO MUCH FUN. I starting 'scoping' (yes, that's a thing) on a whim and hadn't put much thought into it but I have realised it's potential as a powerful tool for bloggers & business owners.

So what is Periscope?

Periscope is an app (recently purchased by Twitter) which lets you live video stream from your smart phone or tablet. It also lets your audience engage with you through a chat system, that you can respond to in real time. Viewers can also give you 'hearts', much like the Facebook 'like' button, if they agree with you or are enjoying what your are saying or doing.

Using Periscope to grow your blog

Your 'scopes are available for 24 hours before they are deleted. This means viewers can catch up anything they missed, and new viewers can watch you if they missed your broadcast. People can still give you hearts on the replay, which then get added to your overall heart count. The more hearts you get during a broadcast, the more chance you have of being featured. But please don't be that person who spends their entire time online begging for hearts, that's just not cool.

How to use Periscope to grow your blog

Here is a snap shot of my profile. Even though I only have a small following so far, I have received loads and loads of hearts...I told you there were nice people out there. Also, make sure you utilise your profile space well. When you first create your profile, you can choose to log in with Twitter. If you do this, it will automatically upload your twitter profile. Just like twitter, Periscope has a limit on the amount of characters you can use in your profile. Use them wisely and tell people what it is you do and why they should be interested in following you. 

What I have loved so much about Periscope is the fact that it's live, real, and not staged/edited/rehearsed like youtube videos. This means you literally just press a button, and you're live! There is no editing, no hours spent making a studio etc it's literally you and your phone and your viewers. This means people can ask you questions right then and there and you can answer them on the spot. 

As with any social platform, there will always be the trolls (those people who have nothing better to do than to write obscene comments and just be generally annoying) but it's super easy to block people with a swipe of the screen.

There are A LOT of Russians on Periscope, as well as many Eastern Europeans who ask me things in their language and I have no idea what they are saying, but for the most part I have had really nice people join me for my 'scopes'. 

How can Periscope Help Grow your Blog?

There are so many ways that Periscope can be used as a tool to help you grow your blog audience and readership, as well as a tool for growing the rest of your social media platforms. Here is a screen shot of my blog stats for the past month. 

Using Periscope to grow your blog

I usually hit a spike in traffic on days when I publish a blog post. I published a blog post on the 30th November but yesterday (1st December) I did not. And yet I saw a HUGE jump in traffic from my average of 377 page views a day, I got 539 yesterday. That's nearly double the amount. 

The only thing I did different? I placed a white board behind me while I was 'scoping which had my website & Instagram profiles written on it. Nothing fancy, literally a piece of white foam board with my details quickly scribbled on it. 

So you can see the potential right? 

I am really excited to delve deeper into Periscope and to start using it to grow my blog and my online stationery store.

Live streaming can be very daunting. The first 'scope I did I really had no idea what I was doing. I was in my pyjamas, in bed, with the camera facing my dog for most of the time, answering questions people were asking me about life in South Korea. The most asked questions was definitely 'Where are you from' as people were trying to work out my accent. But on that 'scope alone (ie the first one I ever did) I had nearly 300 people watch me. I had no makeup on, there was nothing interesting about my background, it was literally me in bed, drinking tea, and my dog sleeping on the floor. Now imagine I was doing something interesting like putting on makeup, walking around the streets in Korea, showing off items in my stationery store, imagine how many people would join me then?

In my third 'scope I had my husband and friend join me while we ate baked apples and drank tea. I named the broadcast  Apple Pudding & Zombie Brains as we were about to watch the latest episode of The Walking Dead (every time you go live you give your broadcast a title so people can read what your 'scope will be make it interesting!).Within 5 minutes we were TRENDING! This means that out of all the thousands of people online, our broadcast went to the top of the list! And we weren't doing anything other than eating food and talking about Zombies.

Some tips of what to talk about on Periscope.

So apart from talking about zombies and eating, there are lots of other things I'd suggest doing on Periscope. Things that can be used for actually growing your blog or business. Periscope is not like the other social media platforms. It's also not supposed to be scripted, it's supposed to be raw and real. Here are some things you can use it for if you're a blogger or business owner:

1. Q & A session.

Ask your viewers to ask you questions. Talk about where you are, what you do, what you blog about and let the conversation happen naturally. You'll be surprised how many people will be interested in knowing what you just ate/what your favorite colour is or why you chose to paint your nails electric blue.

2. Behind the Scenes

Use Periscope to show your viewers some behind the scenes footage of where you work. If you have a work studio where you put together stationery orders/take photographs/package orders/cook/teach show your viewers. It's always interesting seeing the other side of the creative scene. The side where everything is a mess, people will be able to relate to you and you'll be showing people a much more authentic side to you and your business.

3. Show off your pets

If baring your face to the whole wide world terrifies you then why not start by sharing your pets? Everyone loves animals, so why not share with the world your furry friend. I was amazed at how many people were interesting in seeing my dog, I even had requests from viewers to bring him on camera. 

4. Show off your products

Do you sell physical products? Show them to your viewers, ask them which ones they like best. Show them how they can use your products and how your products can be used around the house. This gives people a much more in depth look into what you're selling, making them more inclined to buy from you.

5. Show off your talents (or what you love doing)

Do you love baking? Are you an illustrator? Put on some music and invite people to watch you draw/cook/bake/paint your nails. It gives you something to do rather than staring into the screen blankly and people can enjoy your broadcast and still ask you questions.

Some general Periscope Tips

  • When you download Periscope, spend some time customising your profile. Include a link to your website/blog/online store and use an eye catching profile picture to help you stand out.
  • Spend a few minutes watching other people to get a better idea of what to do and what not to do.
  • The first thing you point your camera at when you start broadcasting will be the thumbnail for your 'scope. Make sure your camera is pointed at something interesting and eye catching. You can even make use of your branding/logo here to build up your brand. Your camera will, by default, be pointing away from you. This is why you should use a placeholder image (like your logo) or point your phone at something interesting rather than having it pointing at a blank wall while you wait to be able to turn the camera around. The blank wall will then be what people see when the scroll through their feed. 
  • Use interesting titles for your broadcast. Your title is super important as it is the first thing people will see when scrolling through the feed. Use emoticons and capital letters to draw attention.
  • Ask people to share your 'scope with their followers. You'd be surprised how many people will do this. It's really easy to do and just involved swiping to the right (for IOS ro swiping up for Android users).
  • Greet people as they join your stream. It's polite and helps them feel appreciated.
  • Follow other users and share the love by giving them hearts. 
  • Double tapping your screen while broadcasting changes the direction of your camera, so you can show people your face (if you want to) and you can show people what you are looking at. 

Most importantly have fun. Periscope is meant to be a fun platform for engaging with people. Don't get so caught up in trying to sell your blog/product that you forget about your audience and why they are there. People want to be entertained (and I don't mean the dodgy way here) so be real, be you and just relax. My first scope I was a shivering wreck, I couldn't even keep the phone straight as I was shaking so much. Within a few minutes I realised that it didn't matter if I said the wrong things. It takes a little while to warm up, so play some music in the background, and just have a good time.

Come and find me on Periscope (@RoxyHutton) and join in the fun.