Beautify Your Blog - my free gift to you to help you up skill during the stay-home period.

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A few years ago I launched an online course called BeautifyYourBlog. I can’t tell you the number of hours of work I poured into it, as well as all the knowledge I shared. It was really well received, but I didn’t give marketing it the right attention (I’m going to be honest and say the fear of failure is what stopped me from going full force with it) but I learned a lot and I loved sharing my blogging journey.

Because most of us are at home (or we should be! Apart from those essential service providers whom we don’t give enough credit and support to), now is the perfect time to up skill and work on all the projects you’ve had on your to-do list for like, forever. If you come out of this time without having leaned a new skill, without having accomplished a good chunk of things on your to-do list, then you only have yourself to blame because YOU HAD THE TIME. A lot of us are trying to juggle working from home with little ones and staying on top of housework, while it’s hard & challenging (on ALL the levels) it’s not impossible to carve out some time for yourself to work on your goals.

#BeautifyYourBlog Handguide for Bloggers byr Roxy Hutton of CityGirlSearching (10 of 25).JPG

Along with the online course, I created a workbook to be used alongside the course content. It sums up nicely everything that was inside the course, giving you the building blocks to take your blog to the next level. Full disclosure, there are one or two spelling errors (my followers will nod their heads because they know JUST how bad I am when it comes to spellcheck…but there are only a few…I think haha) and I did create this a few years ago. This means that there are a few tiny things that have changed, but the meat of it all is still 100% relevant. And I believe this is the perfect time to actually start a blog, if it’s been something that has been on your heart for a while.

I could launch into a million different reasons as to why blogging isn’t dead, and if you think it is then you probably wouldn’t be here reading my blog, so I won’t go into that. But if you are here, and you’ve often thought that you’d like to start a blog; then this post is just for you! Whether you' want to use this time to document your family’s every day adventures so Granny and Aunty Eileen can see what you get up to everyday, or whether you’ve really been battling with the isolation and writing down your thoughts and feelings would really help you to work through them, blogging is an incredible tool that gives a creative outlet and can be a jumping board for so many things. And if you’re just here for the free things, that’s okay too.

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MAKING YOUR BLOG LOOK IT'S SHINY BEST CAN BE A DIFFICULT PROCESS...BUT IT DOESN'T HAVE TO BE.

When I first started blogging, I wish I had had someone show me the ins and outs of branding and what it means to build a brand around your blog. I fumbled my way through my first 5 years of blogging, making so many changes and wasting so much time creating graphics for my blog that really didn't fit my style.

If someone had given me this when I first started blogging (10 years ago now), it would have saved me so much frustration, not to mention time.  This handbook goes through the how's and the why's of branding your blog and most importantly, it shows you how you can do it yourself.

THIS HANDBOOK WALKS YOU THROUGH ALL THE STEPS YOU NEED TO TURN YOUR BLOG IN A BEAUTIFUL, COHESIVE AND VISUALLY APPEALING SPACE THAT YOU CAN BE PROUD OF.

Perhaps your current corner of the web isn't what you hoped and dreamed it would be, and you're not sure how to make it stand out from the other millions of blogs.

Or perhaps, you've been putting off starting a blog because you have no idea how to make it look good; how to make it a place you can be proud of.

Inside I share with you super valuable secrets, tips and tricks that you will be able to implement immediately to beautify your blog, all by yourself. 

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WHAT'S IN THE HANDBOOK?

  • Lesson 1: Blog Branding - logo, fonts, colours & style guides

  • Lesson 2: Blog Layout - how to stand out and show off your content

  • Lesson 3: Blog Photos - how to take better blog photos

  • Lesson 4: Home, About & Contact Pages - the most important pages for your blog and how to use the space effectively

  • Lesson 5: Social Media Accounts - keeping your profile images & bio's consistent so you are instantly recognisable across all your social media platforms

  • Lesson 6: Branding for Pinterest - branding images/graphics for Pinterest

 

My goal when I created the Beautify Your Blog Handbook wasn’t to throw out a bunch of complicated theories and fancy sounding blogging terminology but rather to show you the best & most effective strategies for bloggers that will help you take actionable steps towards creating a better, more beautiful blog.

It’s jam packed with information you can make use of today, and all of that information is laid out in a logical, simple to understand way. I had planned to launch it as it’s own E-book (and I might still do this!) when I get the inspiration back to re-launch the course, but for the time being I would like this to be my gift to you. Pop your email adress in the form below, and the handbook will be on it’s way to you.

Here’s to creating beautiful things together.

Unique & Feminine Stock Photos for Bloggers, Creatives & Business Owners

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It's the start of a new year (even though we are already heading towards the end of January...how is this possibe?) and make your life a little easier when it comes to your blog & social media, I've created a set of feminine styled stock photographs just for you.

If you're new around these parts, you might not know about the CGScreative Resource library; a treasure trove of resources for bloggers, creatives & business owners. 


The CGScreative resource library is a FREE online space filled with blogging worksheets, business resources & helpful printables.

It's also filled with what has made my library famous; my unique selection of styled & natural stock imagery.


Here's a little sneak peek into what's inside:

Unique & Feminine Stock Photos for Bloggers, Creatives & Business Owners
Unique & Feminine Stock Photos for Bloggers, Creatives & Business Owners

The CGScreative resource library is a pretty space for bloggers, creatives & business owners & is  designed to be a place that helps you grow your blog or business and a place to visit to feel inspired.

And now I'm sure you're probably wondering how you can gain access. To keep the library exclusive (and to make sure that only serious creatives have access) you only need  pop your email in the little space below.

Join the CGScreative Resource & Stock Photo Library!

* indicates required

By popping your email address above you'll be joining the  CGScreative mailing list. From there I'll be sending you the password for the resource library will allow you to log in.

You'll be able to download any and all of the resources and you can rest easy with regards to image copyright as my photographs are licensed under a creative commons license.  This means you can use the photos for all non-commercial purposes i.e you can use them for anything related to your blog or business that you are not intending to sell.

Feel free to crop the photos, add text to them or layer them with other images and graphics to create the perfect visuals for your site.


Here's a pretty Pin to add to Pinterest so you can ave this post & come back later. Simply hover your mouse over the image and then click the little red Pinterest button in the top left corner.

Unique & Feminine Stock Photos for Bloggers, Creatives & Business Owners

I add new items to the library every month, so the content always stays fresh. I hope you find these resources useful to you in your blogging or business journey and I look forward to seeing how you use them.

If you do enjoy them, post a photo on Instagram of your experience with these resources and use the hashtag #CGScreative. I would love to share your images on my social media accounts (with your permission of course!) for extra exposure to your blog or business.

Join the CGScreative Resource & Stock Photo Library!

* indicates required

Happy blogging friends!

Beautiful & Free Feminine Styled Stock Photos for Bloggers, Creatives & Business Owners

Beautiful & Free Feminine Styled Stock Photos for Bloggers, Creatives & Business Owners

It's the start of a new year (even though we are already heading towards the end of January...how is this possibe?) and make your life a little easier when it comes to your blog & social media, I've created a set of feminine styled stock photographs just for you.

If you're new around these parts, you might not know about the CGScreative Resource library; a treasure trove of resources for bloggers, creatives & business owners. 


The CGScreative resource library is a FREE online space filled with blogging worksheets, business resources & helpful printables.

It's also filled with what has made my library famous; my unique selection of styled & natural stock imagery.


Here's a little sneak peek into what's inside:

 

The CGScreative resource library is a pretty space for bloggers, creatives & business owners & is  designed to be a place that helps you grow your blog or business and a place to visit to feel inspired.

And now I'm sure you're probably wondering how you can gain access. To keep the library exclusive (and to make sure that only serious creatives have access) you only need  pop your email in the little space below.

Join the CGScreative Resource & Stock Photo Library!

* indicates required

By popping your email address above you'll be joining the  CGScreative mailing list. From there I'll be sending you the password for the resource library will allow you to log in.

You'll be able to download any and all of the resources and you can rest easy with regards to image copyright as my photographs are licensed under a creative commons license.  This means you can use the photos for all non-commercial purposes i.e you can use them for anything related to your blog or business that you are not intending to sell.

Feel free to crop the photos, add text to them or layer them with other images and graphics to create the perfect visuals for your site.


Here's a pretty Pin to add to Pinterest so you can ave this post & come back later. Simply hover your mouse over the image and then click the little red Pinterest button in the top left corner.

Beautiful & Free Feminine Styled Stock Photos for Bloggers, Creatives & Business Owners

I add new items to the library every month, so the content always stays fresh. I hope you find these resources useful to you in your blogging or business journey and I look forward to seeing how you use them.

If you do enjoy them, post a photo on Instagram of your experience with these resources and use the hashtag #CGScreative. I would love to share your images on my social media accounts (with your permission of course!) for extra exposure to your blog or business.

Happy blogging friends!

Join the CGScreative Resource & Stock Photo Library!

* indicates required

Beautiful & Free Christmas Styled Stock Images for your Blog, Business or Social Media posts

Beautiful & Free Christmas Styled Stock Images for your Blog, Business or Social Media posts

It's nearly the ned of the year (where did the past 11 months even go?!) and that means that it's one of the busiest times of the year for most of us. To make your life a little easier when it comes to your blog & social media, I've created a set of Christmas styled stock photographs just for you.

If you're new around these parts, you might not know about the CGScreative Resource library; a treasure trove of resources for bloggers, creatives & business owners. 

The CGScreative resource library is a FREE online space filled with blogging worksheets, business resources & helpful printables.

It's also filled with what has made my library famous; my stock imagery.

Here's a little sneak peek into what's inside.

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#FromBlog2Biz How to make money from your blog

#FromBlog2Biz How to make money from your blog

WELCOME TO PART 2 OF THE #FROMBLOG2BIZ SERIES

In this post I'm sharing with you how I've made money with my blog (it's probably going to shock you), ways that other people have made money blogging (plus ideas for you) and how I plan on monetizing moving forward.

Let's get started right away!

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Free Stock Photos to help you beautify your brand - Welcome to the CGScreative Resource Library

Free Stock Photos to help you beautify your brand - Welcome to the CGScreative Resource Library

What do you do if you just can't seem to figure out your camera? What happens when you spend hours and hours snapping photos on your phone for your latest blog post, but all the photos you've taken leave you feeling frustrated?

This is where I step in my friend!

You see, I understand that we can't do #ALLTHETHINGS when it comes to our blogs, and so, I created the CGScreative resource library.

I created the library to help creatives, just like you. When I first started blogging, there was nothing like this available to me, and because we all have to start somewhere, I have made this pretty online space, absolutely free.

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Welcome to the new CityGirlSearching - A blog by CGScreative

Welcome to the new CityGirlSearching - A blog by CGScreative

Hello friends!

You might have noticed a few changes around here lately, and I'm so excited to share more about them with you now.

If this is your first visit here, welcome! I'm Roxy and I'm the blogger and photographer behind CGScreative the business, and CityGirlSearching the blog.

Confused?

Let me explain.

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Why you need to build an email list: Email Marketing for Beginners

Why you need to build an email list: Email Marketing for Beginners

If you've been blogging for some time and especially if you've been looking into how you can make money from blogging, I'm sure you will have come across the term 'email list'. I'm sure you have heard loads of other bloggers and business owners talking about 'list building' and how 'the money is in the list' but perhaps you've been wondering not just why on earth you need a list for your blog but also what on earth you'd be sending those people. Can't your readers just follow you through Bloglovin' or Feedburner? Why do you need to invest your time into another form of marketing?

If you're anything like me, you've been pondering those questions. It's time to stop wondering and start doing & so today I'm going to tell why you definitely DO need an email list for your blog or business, plus I'm going to show you how you can start building yours today.

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What is Brand Photography and why you need it to grow your business

What is Brand Photography and why you need it to grow your business

Brand Photography: What is it and why do you need it to grow your business?

As a blogger and photographer I am so excited to create this post for you and to explain how powerful brand photography is for your business. When I first started my own blogging journey over 6 years ago, I was grabbing random images from Google and sites like WeHeartIt and just throwing together blog graphics without paying much attention to my brand image. Since picking up my first fancy camera 4 years ago, I have seen first hand how much beautiful & purposeful images can really propel your brand and give it an edge that sets it apart from every body else. This is what I want for you, fellow creative! I want to show you how custom brand photography can really help you to grow your business.

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The #CGScreative June Photo Challenge - An Easy & Fun way to grow your Instagram Account

The #CGScreative June Photo Challenge - An Easy & Fun way to grow your Instagram Account

Hi friend!

Today I'm so excited to tell you all about the latest CGScreative Photo Challenge that is happening over on Instagram for the month of June. You may remember the first photo challenge I did in April this year (which was a huge success with over 1200 submissions from people all over the world!). I received so many emails from the CGScreative community asking me if there would be another one, and so I am delighted to give a big resounding YES to that question! 

First, a little bit more on the purpose of this challenge: 

Instagram is all about ENGAGEMENT, it always has been and always will be. A lot of people have gotten rather upset about the algorithm changes that have been slowly rolling out since April, but I want to tell you it's not all bad news! 

Instagram now aims to show us the content it thinks we like, based on our previous actions (ie. our likes and comments). This means that it is now more important than ever to be liking and commenting on those accounts that you really love and want to follow, rather than engaging with accounts that you hope will follow you if you spam their feed enough

With the above in mind, I started the CGScreative Photo Challenge in April, and have brought it back again for June. The challenge is a fun way for us all to engage with one another in a genuine way, while helping each other get seen by more people. Doing this grows your own audience and following as well as everyone else's...it's basically a win-win situation!

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My Favourite Tools for Blogging - Awesome Programs, hosting, apps and software to help grow your blog

My  Favourite Tools for Blogging - Awesome Programs, hosting, apps and software to help grow your blog

I'm coming up to my 6th year of blogging (what?!) and so I can safely say I know a thing or two about tools that help you blog better. Most of what we need to know about growing our blogs can be found on Pineterest, right? This is all very well, and I don't know about you but whenever I head to Pinterest to search for blogging resources I get sucked into images of beautiful quotes, cute puppies and ways to save space in my home (tell me I'm not the only one?). 

So I thought I'd create this post for you, with a list of all the resources and tools I use when blogging. I've also created a useful printable cheatsheet of all these resources for you to print out to help you in your blogging journey. You can get your paws on this checklist in my *FREE* Resource Library (which is filled with stock photos and loads of other blog & biz resources) and which you can join below.

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Beautiful Free stock photos for bloggers and business owners

Beautiful Free stock photos for bloggers and business owners

When I first started blogging back in 2010 (6 years ago...eeek!) I used to shamelessly copy and paste images from We Heart It, which was kind of the OG of the visual world before Pinterest came along. I had no idea about copy-write (in fact, I couldn't even really spell that word properly) never mind understand the legal ramifications of using someone else's work without giving them full credit.

It wasn't until 2012 when I came across an article from a blogger who had been sued for a HUGE amount of money after using someones photograph on her blog. The blogger had actually given the photographer credit in her blog post, but she hadn't asked him for permission to re-post his image and so she ended up going to court and was found guilty of intellectual property theft! Can you imagine being charged with a criminal offense for using an image on your blog? Madness!

I was terrified after reading that blog post and promptly set out to learn how to take my own photographs so as not to have to worry about image copy-right ever again! I ended up falling in love with photography, and have since gone onto to freelance and now go under the title 'professional photographer'. I understand that not everyone has the time, or the desire, to pursue photography full time, especially if their interests lie somewhere else, in writing for example or making or drawing or painting. This is where stock photographs come in and this is where I wave a little (pink) flag that says I've got you covered and have FREE STOCK PHOTOGRAPHS JUST FOR YOU!

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#FromBlog2Biz My journey from Blogger to Business Owner: Let's start at the very beginning

#FromBlog2Biz My journey from Blogger to Business Owner: Let's start at the very beginning

Hi everyone!

In case you're new around these parts and have stumbled across this blog series, I thought I'd take a moment to introduce myself.

My name is Roxy and I am the blogger, photographer, planner, crafter, maker, designer and general busy-bee behind CityGirlSearching. I am South African, but have been living in South Korea with my husband and rescue pup (Shadow, who yes, has his own # and Instagram account and FB page because that's what you do these days) for the past 3/technically 4 years.

We are about to wrap up our final contract and will be heading home to South Africa at the end of June...yippeee!

In this series #FromBlog2Biz, I am going to be sharing with you my journey from blogger to business owner. In this post (Part 1) I want to share with you my blogging journey so far (it's been a good number of years) and to set the scene for you for where I am at right now and how I have been making money from my blog and how I plan to monetize moving forward from here.

I do hope you'll join me on this journey as I share with what I've done so far, what has worked and what hasn't. It's going to be an awesome adventure so let's get started right away.

 

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#FromBlog2Biz - Come and join My Journey from blogger to business owner as I take you behind the scenes of my business journey

#FromBlog2Biz Journey From Blogger to Creative Business Owner

Dear friend.

I have lots of big changes coming up in the next few months. The first of of those big changes being my move back to South Africa after being here in Korea for a total of 4 years. Farmboy and I are headed back to sunny SA at the end of June with our pup #ShadowTheJindo (in case you were wondering what was going to happen to him).

Our plan, after returning here to Korea after a year living in Daejeon in 2010, was always to spend 3 years traveling as much as we could (click here to see our travel guides for places like Borneo, Vietnam, Bali and so many more!!) saving as much as we could, and just enjoying our first few years of marriage together. It's been an amazing adventure so far and we have loved ever day of the past 3 years.

Throughout this time, and actually going all the way back to 2010, I have been an avid blogger, sharing photographs of our lives, useful information on everything from rescuing a dog in Korea to how to take better photographs for your blog. And so, armed with nearly 6 years of blogging 'wisdom' I am embarking on a new adventure...to turn this blog into a full time business! 

You can read the other parts of this journey here:

I am going to be using the #FromBlog2Biz hashtag for all social media posts (because who doesn't love a personalised hashtag, right?!) and by doing this I hope to make it easy for you to follow along on Instagram, Facebook & Twitter.

#Blog2Biz journey from blogger to business owner

It's a journey I am equal parts squealing with excitement over and absolutely terrified about. I have had a few smaller businesses over the past 6 years; my stationery store, freelance social media services, a vintage collectables store at the I Heart Market in Durban, South Africa and my photography.

I am still in the beginning stages of this journey and will begin my first post RIGHT back at the start...ie December 2015 and my thoughts and ideas and processes that have led me to be where I am today, and have shaped my ideas going forward. I have been wanting to document this journey in some way, and thought I'd do so here on the blog so that you can follow along. 

I'm going to be sharing with you everything I've done so far, what has worked, what hasn't worked and what I plan to do moving forward. EEEK! I am rather nervous about all of this, blogging about makeup reviews and sharing my photography portfolio is far less scary than sharing what I've had success with and what I've failed at.

If this journey sounds like something you'd like to be a part of/learn from/watch from a distance, please do leave me a comment below. I haven't quite decided on the format for this series yet (I am thinking about doing a mix of videos, live streaming on Periscope, emails and blog posts). This is why I've created the mailing list below for you to join and I would love for you to be a part of this adventure with me.

The #Blog2Biz mail list (which you can join below) is where I'll be letting you know the exact format for this series (whether I'll be creating videos, when/if I'll be on Periscope etc), as well as it being a place that to connect with you all. By joining, you'll also be able to gain access to the #CGScreative Resource library which is filled with loads of blogging resources, printables and what has made my list famous...beautiful stock photographs for you to use to grow your blog. 

Simply pop your email in the box below to join us & click the little check box  if you aren't already a CGScreative member and want to get access the resource library

If you too have been wanting to make money from your blog, turn your passion into a business or want to read more about all the nitty gritty details of what goes on behind the scenes of a blog turned business, then make sure you enter your email below.

I am SO excited to share in this journey with you! From the wins to the losses, the successes to the failures...Here's to the start of the journey!

x

Introducing the #BeautifyYourBlog Handbook for Bloggers

Introducing the #BeautifyYourBlog Handbook for Bloggers

I recently created and launched #BeautifyYourBlog an easy to follow, free online course for bloggers. Alongside this course, I created a handbook which I'd love to share more of with you today.

Making your blog look it's shiny best can be a difficult process...But it doesn't have to be.

When I first started blogging, I wish I had had someone show me the ins and outs of branding and what it means to build a brand around your blog.

I fumbled my way through the first 4 years of blogging, making so many changes and wasting so much time creating graphics for my blog that really didn't fit my style.

If someone had given me this handbook when I first started blogging, it would have saved me so much frustration, not to mention time.  

This Handbook goes through the how's and the why's of branding your blog and most importantly, it shows you how you can do it yourself.

Read More

Why I switched from Mailchimp to Convertkit - Email marketing for beginners

Why I switched from Mailchimp to Convertkit - Email marketing for beginners

When I first started CityGirlSearching back in 2012 I didn't have the first clue about email marketing never mind how to even write a newsletter. But, it seemed to be what you did as a blogger, plonk a widget in your side bar with the title 'Sign up to my Newsletter'. I have no idea how I managed to get over 200 people to subscribe to my 'newsletter' because there really wasn't anything to get excited about in my emails.  

In 3.5 years I managed to collect about 200 subscribers and send out about 5 emails to those people. I really had no idea what I was doing, but it seemed like 'the thing' to do and so I did it too. I sent out a few emails with my latest blog posts (again, because this seemed like something bloggers should do) and I sent a couple of emails with coupon codes for my stationery store. I wasn't engaging with my readers, and I felt bad every time I sent an email because I felt like I was spamming people. It didn't even occur to me that people voluntarily gave me their email addresses because they wanted to hear from me.

This is a long post, so grab your cup of coffee and let's dive into the nitty gritty of why I made the switch from Mailchimp to Convertkit, and why it's been one of the best business investments I've made.

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How to avoid the overwhelm in your creative business + a Helpful Checklist

How to avoid the overwhelm in your creative business + a Helpful Checklist

About 3 months ago I started dipping my toe into the world of online business and passive income, and goodness me, it's a whole other world out there.

The idea of online businesses isn't new, people have been producing online courses and selling information products ever since the internet first began in 1969. What has changed dramatically is the people behind the courses. No longer do you have to have a doctorate in computer programming or some other fancy sounding degree, regular people like you and me are making money selling their social media strategies in the form of webinars, workshops and coaching packages.

Sounds wonderful doesn't it? Being able to make money doing what you love. Isn't that so many people are striving to do? Striving to free themselves from their 9-5's to make more money and have more time to do the things they love?

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